Branding is about creating the emotional connection between your product and the right people, it’s matchmaking
No use for the spaghetti method of branding
Unless the medium we advertise in has a very well defined audience, it a bit like throwing spaghetti at the wall to see what sticks. Technology and data analysis today allows us to hone in on pretty much exactly the person who needs your products.
The big voice for all brands
We love finding the little known brands and giving them a platform, but also giving our organisers big brand cache is equally rewarding. Guerrilla type marketing gives any brand a big megaphone on a soapbox. We make you heard!
Whether you are organising a large public event or smaller private event, we help you bring targeted and tailored value-add through brand partnerships. It could be simply creating gift bags or full partnering opportunities. Our demand is that it is a “win-win”.
Our committed expertise
We are really good at Brand Positioning; from conceptualisation, development, execution and activation. Your brand must fit within its internal and external environments and communicate the character you want it to embody; we bring that to life.
Commitment to excellence
We don’t pretend to know everything, but what we do know we know extremely well. Where we might fall short we bring in the best in show, be it social media, digital marketing, PR, MR, vertical expertise, etc.
We are not the solution to world peace, but ...
… we do our bit, as much as possible. We seek out exciting new brands that push the boundaries. We also love more classical brands that take leadership positions to support sustainability and
We live in a time when over consumption and materialistic desires are suffocating the world. It may seem strange to you finding these words on a website which sole purpose is help promote brands. However, we aren’t here to help companies sell more to everybody, we help them sell more to the right buyer.
By educating consumers to become more discerning and know what they need and aligning with products that fit their exacting needs, we help improve quality and buyer experiences. We don’t want to go back to living in caves, but still don’t want to end up in a toxic world.
BRAND ACTIVATIONS
The goal fits the event. Every activation is an opportunity to bring an amplifier to the brand message. With any event and activation we look at the associations, opportunities and exposure and each of them are a goal within themselves and also make up the totality of the activation.
We bring in other supporting assets that make sense for the activation to enhance the experience. Making sure the occasion has the right energy encourages stakeholders to buzz about it.
AN INFORMED CUSTOMER
A well developed brand resonates with the target audience and customers. It prevents much of the buyers remorse we experience when we are “taking a chance” on a product.
We want your customers to be as well educated and connected with your brand as possible, so that they are steadfast in their purchase and comes back for more when the time comes.
WELL DEFINED EVENTS
Two of our main criteria for bringing brands to events are; well defined audience and opportunities to connect with early adopters and potential brand ambassadors.
It could be a sporting event, festival, or even a private party, like a wedding or a big dinner on a yacht. We like the direct interaction with the stakeholder through grassroots campaign, and if there is a guerrilla marketing aspect to it, all the better.
MONDAY, WEDNESDAY – FRIDAY
09:00 ~ 17:00
TUESDAY, SATURDAY – SUNDAY
By appointment